Asian Paints Bangladesh Ltd. started its journey in the year 2002 as a joint venture with Confidence Cement Ltd. to produce top class range of paints for the discerning consumers of Bangladesh. Now the company is manufacturing and distributing a wide range of high-performing decorative, marine and industrial paint product with its expertise and cutting edge technology to satisfy all the painting needs of consumers in Bangladesh.
Beginning with selling imported paint, we quickly ramped up through our own plant in Gazipur on the outskirts of Dhaka. Currently this plant manufactures over 25000 KL of paint annually.
Today Asian Paints Bangladesh Limited has come a long way from its humble beginnings, becoming the second largest paint company in Bangladesh. With a presence across all 64 districts, a 1,400 plus supportive dealer network, we are well placed to meet the painting demand of all categories of consumers across Bangladesh. We serve our customers through a network of strategically located depots in Demra, Tongi, Chittagong, Sylhet, Comilla, Khulna, Bogra, Barishal and Mymensingh.
The Company aims to provide the best products to consumers of all segments. Apart from a wide range of decorative paints, there are a number of popular industrial products which have strengthened their presence in the Bangladesh paint market. Asian Paints has also brought excitement in the Bangladesh market through introduction of a number of innovative concepts and initiatives, which have set benchmarks of progress in the market today. Some of these would include work on a better retail ambience in paint shops (Through attractive shop makeover in certain outlets with usage of interesting layouts and tools to help consumers understand products and colour more effectively), popularizing the concept of signature walls (through a successful launch of Royale Play Special Effect Paints) and consistent work on applicator education and skill enhancement. The world class brands widely accepted in Bangladesh today include Royale Play, Royale Luxury Silk Emulsion, Apex Ultima, Apcolite and Decora. Today there are more than 850 Colour Worlds (outlets with automatic colour dispensing machine for delivering a wide range of shades within minutes) in the country which has ensured even better servicing of customer needs.
It is also a matter of pride that Asian Paints has been awarded "Superbrand" status in 2009 in Bangladesh - and is seen as one of the most respected corporate entities in the country.
Asian Paints Bangladesh Limited is an ISO 9001: 2015 and ISO 14001:2015 certified company.
Today, the Asian Paints group operates in 16 countries across the world and is the largest paint company in eleven countries. The group operates in five regions across the world viz. Asia, Middle East, South Pacific and Africa through the six corporate brands viz. Asian Paints, Berger International, SCIB Paints, Apco Coatings, Taubmans , Causeway Paints and Kadisco.